Nudge Assistant — Privacy Policy
Last updated: 13 September 2026
This Privacy Policy explains how Aakeeo Technologies Pvt Ltd, the operator of Nudge Assistant ("Nudge", "we", "us", or "our"), collects, uses, stores, and deletes personal information when you use nudgeassistant.com and the related email-based service.
Nudge is designed around a simple principle:
Nudge only knows what you choose to give it.
Nudge does not automatically connect to your mailbox and scan everything inside it.
1. Information we collect
Account information
When you sign up for Nudge, we may collect:
- your name;
- your email address;
- your assigned Nudge address;
- email confirmation and verification information;
- timezone;
- onboarding responses;
- account status; and
- if you use a team workspace, which workspace you belong to and whether you are its admin.
Emails you send to Nudge
When you Cc, Bcc, forward, email, or reply to Nudge, we may store and process the message and related metadata.
This may include:
- sender;
- recipients;
- subject;
- message body;
- timestamps;
- thread information;
- attachments;
- authentication information; and
- other relevant email headers.
Information Nudge derives
Nudge may create structured information from content you provide.
Examples include:
- follow-ups;
- open commitments;
- deadlines;
- expected dates;
- people and organizations;
- relationship context;
- pending actions;
- preferences;
- working patterns; and
- conversation summaries.
Your Nudge memory
Nudge may maintain a working profile or memory about you so that you do not have to repeatedly explain how you work.
This may include:
- your timezone;
- preferred follow-up behavior;
- communication preferences;
- people or organizations you regularly work with;
- instructions you have given Nudge; and
- patterns learned from your interactions with the Service.
2. What Nudge does not automatically access
Nudge does not automatically connect to or crawl your entire email account.
It cannot see emails you have not chosen to send to it or otherwise provide through features you deliberately enable.
A conversation that never reaches Nudge is not part of Nudge's working context.
3. Why we process your information
We use information to provide and operate Nudge.
Depending on the features you use, this may include:
- reading conversations you provide;
- detecting commitments;
- identifying open items;
- maintaining context;
- deciding when something may require attention;
- preparing reminders;
- preparing morning briefings;
- responding to your emails;
- remembering your preferences;
- preparing requested summaries or reports;
- improving service reliability;
- preventing fraud and abuse; and
- diagnosing technical problems.
Where applicable law requires consent or another legal basis for processing, we will process personal information on an appropriate legal basis.
4. Automated and language-model processing
Nudge uses automated language-processing systems.
These may include third-party and proprietary large language models and related machine-learning services.
Information you provide may be processed by these systems to:
- understand conversations;
- extract relevant context;
- classify information;
- identify commitments;
- generate summaries;
- generate reminders;
- respond to instructions;
- prepare reports; and
- perform other features you request.
The specific models and providers may change as Nudge evolves.
5. Model training
We do not use your private email content to train publicly available foundation models ourselves.
Where third-party AI or machine-learning providers process information on our behalf, we intend to use business, enterprise, API, or equivalent service configurations appropriate for processing customer data.
Our underlying providers and technical architecture may change over time.
6. Documents you file
If you send attachments to Nudge, they may be:
- stored;
- parsed;
- converted into text or other machine-readable formats;
- summarized;
- analyzed; or
- processed by automated systems,
depending on the features you use.
Nudge does not receive attachments from emails you have not sent to it.
A file is opened only when the email carrying it comes from you or from a colleague in your workspace. Files from anyone else on a thread are never opened. An opened file is read by a language model to produce a summary, labels and a plain-text transcript, and kept so you can ask about it later. Files are stored where only the application can read them, are never shared outside your workspace, and are deleted with your account.
7. Web research and external tools
Some current or future Nudge features may use external tools such as web search, document-processing services, or reporting systems.
When you request such work, relevant information may be sent to those services where reasonably necessary to complete the task.
We aim to limit shared information to what is reasonably necessary for the requested function.
8. Service providers
We may use third-party providers to operate Nudge.
These may provide:
- email delivery and receipt;
- hosting;
- storage;
- databases;
- security;
- analytics;
- automated language processing;
- error monitoring;
- document processing; and
- other infrastructure.
These providers may process information on our behalf.
The providers used may change as the Service evolves.
9. How long we keep information
We keep the messages and files you send Nudge, and the information it derives from them, for as long as your account is active, because remembering them is how Nudge works.
When your account is deleted, all of it is deleted. We do not keep an archive of deleted accounts.
Only two things remain after deletion:
- your former Nudge address, on a list of retired addresses, so it is never issued to anyone else; and
- any comment you choose to type into the optional box on the final deletion page, stored on its own and not linked to you.
Backup copies of our database are replaced on a short rolling cycle, so deleted data can remain in a backup for a limited time before it is overwritten. Server logs kept for troubleshooting may mention your email address until they expire.
10. Account and data deletion
You can delete your account, and everything Nudge holds about you, at any time from nudgeassistant.com/delete.
To make sure the request comes from you, deletion takes three steps:
- you enter your email address and your Nudge address;
- you enter the verification code we email you; and
- you confirm from a final email that lists exactly what will be deleted.
Nothing is deleted until you confirm. Once you do, deletion is permanent and cannot be undone. It removes your messages, threads, follow-ups, preferences, profile, files and everything Nudge remembers.
In a team workspace, the admin deletes the workspace. That removes every colleague's account and everything the workspace holds, and the confirmation email names every colleague it will remove. When the admin removes one colleague instead, that colleague's open follow-ups and preferences are removed, and what they contributed to the shared workspace memory stays with the company.
Your former Nudge address is retired permanently and never reassigned.
11. Security
We use reasonable technical and organizational safeguards designed to protect user information.
These may include:
- email authentication checks;
- account isolation;
- access controls;
- restricted sending behavior;
- identity verification through control of the user's mailbox;
- abuse detection; and
- infrastructure security measures.
No electronic system can guarantee absolute security.
12. Email authentication
Nudge may use email authentication mechanisms such as SPF, DKIM, and DMARC to help determine whether an incoming message is associated with the sender it claims to come from.
Messages that fail required authentication checks may be rejected or discarded.
13. Separate workspaces and team memory
Every Nudge workspace is sealed from every other. If people from two different workspaces appear on the same email thread, each workspace keeps its own memory, follow-ups and context, and nothing from one appears in another.
Inside a team workspace, what members send to the shared Nudge address becomes one shared company memory: conversations, documents, and the people, companies and facts in them. Each member's follow-ups, morning briefing and preferences stay their own.
The admin who created the workspace decides who belongs to it.
14. Information about other people
Emails sent to Nudge may contain personal information about people other than the account holder.
If you provide third-party personal information to Nudge, you are responsible for ensuring that you are permitted to provide and process that information.
We process that information as necessary to provide the Service and for the other purposes described in this Privacy Policy.
15. International processing
Depending on the infrastructure and service providers used, information may be processed or stored in countries other than the country where you live.
Where applicable law requires safeguards for international data transfers, we will use appropriate mechanisms.
16. Your privacy rights
Depending on applicable law and where you live, you may have rights relating to your personal information.
These may include rights to:
- obtain information about processing;
- access certain personal information;
- receive a copy of the information Nudge holds about you;
- correct inaccurate information;
- request deletion or erasure;
- withdraw consent where processing depends on consent;
- raise a grievance or complaint; and
- exercise other rights provided by applicable law.
To make a request, contact:
privacy@nudgeassistant.com
We may need to verify your identity before completing a request.
17. Privacy notice and consent
Where we rely on consent to process personal information, we will provide a clear notice describing the personal information involved and the purpose of the processing before or at the time consent is requested.
Consent should be given through a clear affirmative action.
Where applicable, you may withdraw consent through the methods we provide, subject to processing that is otherwise permitted or required by law.
18. Children
Nudge is intended for business and professional use and is not designed for children.
Do not use Nudge if you are below the minimum age required to consent to digital services in your jurisdiction.
19. Changes to this Privacy Policy
We may update this Privacy Policy as Nudge evolves.
If an update materially changes how we handle personal information, we will provide reasonable notice where required.
20. Contact and grievances
For privacy questions, rights requests, or grievances:
Nudge Assistant
Operated by: Aakeeo Technologies Pvt Ltd
Privacy / grievance contact: privacy@nudgeassistant.com
Registered address: #44, Sri Krishna Meadows Layout, Bagalur, Behind New Excellent School, Near New Airport Road, Bangalore 562149, India
Privacy requests and grievances are answered by email from this address.